🎥 Project Overview:
This video introduces the Idea Radar — an internal platform where employees can submit and develop innovative ideas that improve Bystronic’s products or services. It explains how the system works, from submission to coaching and implementation, including patent potential.
🛠️ Our Role:
We handled the concept and full animation, aiming for a friendly and accessible tone that motivates employees to participate. Visual clarity and internal branding were key to making the system feel simple and open to everyone — not just R&D teams.
🚀 Outcome:
An engaging internal explainer that supports innovation culture and cross-team collaboration within the company.