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What is the ideal length of an explainer video 60 or 90 Seconds

Posted on August 30, 2020

Explainer video, How-to, Lead Generation tips, Marketing

What is the ideal length of an explainer video? 60 or 90 Seconds?

In this digitalized world, videos are becoming increasingly important, and more and more brands are getting into video content more than ever. It is used by individuals and organizations to promote their products or services and engage their audience. Most consumers engage more with video content; that's why YouTube is the most visited search engine after Google, and applications like Tik-Tok are getting viral. Studies have shown that over 80% of all online content will involve one form of video. YouTube has...

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by Edvard Halas

Posted on August 20, 2020

Explainer video, Lead Generation tips, Marketing, startup

Before You Buy a Cheap Explainer Video, Ask Yourself These 5 Questions

Explainer Videos are great tools for brands to communicate their message to potential customers. However, there has been a rapid influx of cheap explainer videos that do not meet the standards and do not pass the message effectively. Most of the business marketing plans struggle with an adequate budget and they are constantly looking to cut down the corners to lower the marketing cost. This often ends up in businesses getting cheap explainer videos for a couple of hundred dollars or even...

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by Gaurav Upreti

7 Most Successful Video Marketing Campaigns You Don't Want to Miss

Posted on August 10, 2020

Lead Generation tips, Marketing

7 Most Successful Video Marketing Campaigns You Don’t Want to Miss

Simply writing and posting on a blog is not enough. There is more to digital marketing than just written materials. Today, you must go beyond writing words on a page. Over 60% of internet users are attracted to visuals more than written content. Although well written and SEO optimized articles have the power to attract more leads than you can count. Incorporating video content into your marketing approach can give you even better results! Here are the 7 most successful...

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by Gaurav Upreti

Is COVID-19 Pandemic the right time to make the animated video more impactful MAIN

Posted on August 4, 2020

Explainer video, Lead Generation tips, Marketing

Is COVID-19 Pandemic the right time to make the animated video more impactful?

From a startup to a film production team and from a college student to a multibillion company, everyone has first hand felt the impact of the coronavirus in their life and business. From safety concerns to the economic crisis, everyone is in a sort of panic. Amidst all the pandemic crises and threats, it is not easy to stay motivated. But, there is something that can leverage your happiness and help you cheer up and stay positive. Yes! the "animated explainer...

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by Gaurav Upreti

Posted on August 2, 2020

Explainer video, How-to, Marketing, startup

Is your marketing plan suffering? Here is how you can create a big bang of sales using a single explainer video

Are you experiencing a state where your business is hitting a standpoint and the audiences are not interested in your service or product anymore? Have you already spent a lot of marketing budget on SEO, social media ads, AdWords, and still your sales is shattered? If yes! Then relax, and take a deep breath. Don't forsake for the poor out- turn. In this article, I will walk you through a proven course of action that will help you create a...

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by Gaurav Upreti

How to use an explainer video to hook your first-time visitors

Posted on July 30, 2020

Explainer video, How-to, Lead Generation tips, Marketing, startup

How to use an explainer video to hook your first-time visitors

Did you know that the human brain is hardwired to detect the content in motion? We human beings as a brainy bunch easily detect and digest motion. This is why we are more likely to escape pages of texts but still withstand a video content till the end. For any business, an explainer video can be a gold mine when done in the right way. Your home page or the landing page with an explainer video can hook your audience in...

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by Gaurav Upreti

Posted on July 24, 2020

Explainer video, Marketing, startup

Is an explainer video crucial for small business success? Here is the answer

Are you a small business owner struggling to attract more customers or visitors online? Why Your Small Business Needs an Explainer Video For most small businesses around, customer acquisition is still the most significant pain point, and most business owners are fighting to settle it out. The competition in the market place is so chewy that most of the business struggles for a lifetime to grab customers' attention. In this case, you may be wondering if there are any means to break...

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by Gaurav Upreti

Posted on July 12, 2020

Explainer video, Marketing

How explainer video can help with onboarding

Done with customer acquisition and converted into a lead. What next? Now, perhaps the next will be the most critical phase- The onboarding phase. With an effective onboarding, your business will introduce a new customer to your product/service and add value immediately. By giving your new customer all the essential tools and helping them to get the most out of the product/service, you will open the door to build trust and make upsell opportunities. Gone are the days with lengthy internal...

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by Gaurav Upreti

7 Reasons why every startup should consider using Explainer Video

Posted on July 10, 2020

Explainer video, How-to, Lead Generation tips, Marketing, startup

7 Reasons why every startup should consider using Explainer Video

Only a few startups fail because they do not succeed in building a product that meets the market needs. But, the reason behind the failure of countless startups is a different story. Why do 9 out of 10 startups fade out before crossing the caterpillar stage? The Massive amount of research has been done around startup failure, and in most of the cases, one reason is common to all startup failure, and that is: "not knowing how to target the audience...

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by Gaurav Upreti

7 Businesses and industries that are more suited for using explainer videos for marketing

Posted on July 7, 2020

Explainer video, Marketing

7 Businesses and industries that are more suited for using explainer videos for marketing

The marketing field is continuously changing and if you fail to keep a steady pace with the marketing trends, your business will be off the track in no time. Businesses have to keep up with the constant change of technology and look at how people's behavior is changing with technology. In recent years video marketing has evolved as a dominating marketing tool and stayed at the top of the latest advances. There is no doubt; videos are the backbone of...

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by Gaurav Upreti

Why businesses need explainer videos

What Makes A Good Explainer Video

9 Actionable Tips to Create and Generate Leads through Explainer Videos

How to build a successful explainer video marketing strategy

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